In an imposing space of 1.700 m2, Moooi created a stylish assembly of colourful living quarters, new product displays, lounges and an artistic exhibition. Moooi was this years buzz of the town. New works by Neri & Hu, Marcel Wanders and Edward van Vliet were married with the blown-up photography of Erwin Olaf to stunning effect: showing us exactly why design is so hip right now.
Among the new lamps that were introduced were: BELL LAMP, BUCKET LAMP, HERACLEUM II SMALL, JUUYO, KROON 7, CONSTRUCTION LAMP, TUB LAMP, HERACLEUM THE BIG O and RAIMOND DOME 79.